December 30, 2019
Last year, Image One President and Co-Founder, Tim Conn published “No New Ideas,” a fantastic resource that contains some expert insight into the varying paths to business ownership. This is a quick guide for aspiring entrepreneurs to discover the benefits of franchise ownership compared to the harsh reality of independent startups. Since Tim has recently been noticed for this work by the U.S. Chamber of Commerce and Inc.com, we thought it would be good to revisit this topic! So let’s learn how opportunities like our cleaning company franchise are far better than going it alone.
1. Saving the Time of Building a Brand
“The reality is that half of all businesses fail in their first five years,” said Tim. “It can be tough in those formative years.”
Are you wondering what it is about those early years of development that deflates the tires of a once-promising startup business? Well, when you start a new brand, one essential task is building up your brand awareness. This process can take up a lot of time and resources that could be wasted if you never see results. In fact, it is one of the top reasons small businesses fail every year.
Franchise cleaning business ownership makes all of that much easier! When you invest in a brand like Image One, you’ll enjoy the perks of operating under a name that has already created a trusted reputation. The Image One team will also assist with the marketing of your territory. Our team of experts uses integrated methods of digital marketing to target a specific audience and present our brand to the right customers. Rather than taking the time to generate awareness on their own, franchise cleaning business owners are presented with a well-developed model right away.
2. A Shared Vision
Another reason that entrepreneurs have bought into the franchise system is the support that guides them throughout the way. If you are starting a new business, you’ll probably put a lot of pressure on yourself to develop the best strategy to help your company succeed. All of that pressure might also lead to constant second-guessing. Before you know it, your previous passion is replaced with anxiety and stress.
When you join a franchise, you can avoid that with a consistent support system that always has your back. We want to support every aspect of your business throughout each stage of your timeline. For example, within the first six months of your business’ operation, a representative will visit you for focused support. By this time, you should have an idea of which aspects of your business need to be worked on, so we can help you with that. Franchisees are a part of a team that is always working to achieve a common goal.
3. Reclaiming Your Personal Life
Building a business takes an incredible amount of time. From the moment you start a company, it could take up to two years before you even draw your former salary. Every day of the week could be dedicated to your service before you see progress. Your life is your business.
Our cleaning company franchise can reduce some of this stress. Image One is a service-based franchise, so you can run your business straight from home. You will not have to feel chained to a computer and phone all day long! At Image One, everything about your business is far more established than an independent startup would be; therefore, our model is the perfect fit for a business owner who is seeking flexibility. Image One has mastered the perfect formula for realistic business ownership.
If you would like to know more about the benefits of franchising, contact us today! We have years of experience opening franchise cleaning businesses and can help you find the right answers.